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Tailor-Made Journeys, Thoughtfully Designed Down to the Last Detail
Bespoke itineraries across Europe and beyond — featuring exceptional hotels, outstanding gastronomy, art, and seamless logistics, so you can simply enjoy the experience
ART&TRAVEL
Your Journey, Guided by Alexandra ImaIkina
Hello, I’m the founder of FIRUZZI Art & Travel, an art consultant, and a graduate of the Sotheby's Institute of Art. I completed my dissertation in art and cultural tourism and created the Experience travel concept—a dream I had carried with me for many years.
For more than a decade, we at FIRUZZI have been introducing our guests to some of the most beautiful corners of the world, transforming each journey into a carefully curated experience where every moment is shaped with care, attention, and a genuine sense of connection. By the end of the trip, we hope you’ll find yourself thinking:
“This was more than a tour. We want more.”
For more than a decade, we at FIRUZZI have been introducing our guests to some of the most beautiful corners of the world, transforming each journey into a carefully curated experience where every moment is shaped with care, attention, and a genuine sense of connection. By the end of the trip, we hope you’ll find yourself thinking:
“This was more than a tour. We want more.”
Why Travelers Trust Us with Their Journeys
Only carefully vetted places
We personally select every hotel, restaurant, winery, museum, and experience. No random recommendations — only places that are genuinely worth your time
Travel with complete peace of mind
We operate professionally, work under a formal agreement, and remain available throughout your journey. Everything is arranged so that you can feel relaxed, confident, and fully cared for
Experiences that are difficult to arrange on your own
Everything is taken care of for you
The itinerary, logistics, and program are designed so you can focus on enjoying the journey—not managing the details. Rich in experiences, yet never overwhelming, with a comfortable pace and a thoughtful balance of activities and downtime
Every journey includes something extraordinary: hidden places, unexpected encounters, exclusive experiences, and memorable moments that stay with you for years
Ways to Travel with FIRUZZI
We’ll design every aspect around your preferences, from the destination and pace of travel to the hotels, gastronomy, and cultural experiences
Any itinerary from our collection can be arranged as a private journey—on your preferred dates and tailored exclusively for your group.
Personalize Any Existing Tour
Create a Journey from Scratch
DISCUSS JOURNEY
CHOOSE TOUR
The Journeys We Create
Experiences You Can Add to Your Journey
The iconic view of Scotland’s “Hogwarts Express” crossing the viaduct
Le Parc ballet at the Palais Garnier
A hands-on masterclass in a French chocolatier’s workshop
Private visits to the fashion houses of Salvatore Ferragamo, Gucci, and Yves Saint Laurent
A night in a fairytale-style tent surrounded by nature
A flamenco lesson in Madrid
Over the past 10 years, we have created more than 1,500 unique journeys, turning every itinerary into an unforgettable wow experience — exclusive, meticulously crafted, and designed to inspire genuine amazement, with no equivalent anywhere else
Our Signature Journeys, Tailored to Your Dates
Сделайте себе лучший подарок
Always by your side: Alexandra Imaykina — experienced traveler, professional art historian, founder of FIRUZZI, and the art expert behind your journey.
@firuzzi
@firuzzi
Start Planning the Journey of Your Dreams
A Fully Bespoke Journey, Designed Just for You
€500*
* This fee will be credited toward the cost of your trip if you proceed with the booking (your final tour price will be reduced by €500)
* The fee is non-refundable if you decide not to book the trip
If you would like a completely personalized travel program created from scratch and tailored to your specific interests and preferences, we will first send you a questionnaire to complete. If we determine that we can bring your vision to life, we will issue an invoice for the itinerary design fee
Choose any of our signature tours from the collection, and we’ll prepare a personalized quote based on your preferred travel dates, group size, and any additional requests
Переходите на афишу наших туров и оставьте заявку
Custom Itinerary Design — €500
Get a Free Cost Estimate
We’ll be delighted to advise you and assist with every step of your travel planning
If You Don’t Need a Full Tour
You can also turn to us for individual travel services
- CONCIERGE SERVICESWe can arrange private tours, theatre and exhibition tickets, guide services, gourmet dining experiences, transfers, and all the finer details of your trip — ensuring a seamless and unforgettable travel experience
- HOTEL BOOKINGS AT PREFERRED RATESThrough our trusted partnerships, we offer premium accommodation in boutique hotels and leading five-star properties, often at rates more favorable than those available on public booking platforms
The Feelings That Stay With You After Traveling With Us
ANSWERS
QUESTIONS
FIRUZZI
QUESTIONS
FIRUZZI
ANSWERS QUESTIONS
FIRUZZI
FIRUZZI
Simply submit an inquiry through our website, email us at info@firuzzi.com, or send us a message on Instagram at @firuzzi.
What if the dates of a group tour don’t work for me, or I’d like to travel with my family or children? Absolutely. We create many private itineraries tailored to our guests’ preferences, schedules, and budgets. We can adapt any of our existing journeys or design a completely bespoke travel experience just for you.
What if the dates of a group tour don’t work for me, or I’d like to travel with my family or children? Absolutely. We create many private itineraries tailored to our guests’ preferences, schedules, and budgets. We can adapt any of our existing journeys or design a completely bespoke travel experience just for you.
Throughout your journey, you will be accompanied by one of our trusted local guides. In addition to providing engaging tours, they can assist with translation, currency exchange, restaurant recommendations, and anything else you may need along the way.
You will also have direct access to Alexandra, founder of FIRUZZI, who remains available throughout the trip to provide support and assistance whenever needed.
You will also have direct access to Alexandra, founder of FIRUZZI, who remains available throughout the trip to provide support and assistance whenever needed.
We can create a journey virtually anywhere in the world. While we have a portfolio of destinations we regularly work with, we are always happy to hear your ideas and tailor a trip around your wishes.
We carefully select restaurants based on both logistics and personal experience, as well as recommendations from our local guides. Dietary preferences and restrictions are always taken into account.
We take care of all transportation arrangements for you. You will have a private, comfortable vehicle and professional driver throughout your journey. Whenever possible, we work with English-speaking drivers; if not, your guide will be there to assist with translation.
Of course. We offer a selection of carefully vetted hotels in each destination, but we are happy to accommodate your preferences and book rooms at your preferred properties whenever possible.
You will need to arrange your own flights or train tickets, depending on the destination and your place of departure. We’ll be happy to advise you and recommend the most convenient options, but we do not book transportation tickets on behalf of our guests.
Depending on the itinerary, you will be greeted on the first day by either your guide or private driver at the airport or hotel.
If a visa is required, we will provide all the information and supporting documents needed for your application, including hotel reservations, itinerary details, and company information. You will then submit the application yourself through the relevant embassy, consulate, visa center, or online system. We also work with trusted visa partners who can assist with the process.
Before your departure, we will send you a detailed travel guide containing everything you need to know: recommended clothing, expected weather conditions, practical advice, destination information, highlights of the itinerary, and any important tour-specific notes.
The safety and well-being of our guests—both physical and emotional—are extremely important to us. We foster an atmosphere of mutual respect, kindness, and consideration, encouraging openness toward different perspectives, cultures, and traditions. We believe that a spirit of positivity and goodwill is an essential part of every memorable journey.
The safety and well-being of our guests—both physical and emotional—are extremely important to us. We foster an atmosphere of mutual respect, kindness, and consideration, encouraging openness toward different perspectives, cultures, and traditions. We believe that a spirit of positivity and goodwill is an essential part of every memorable journey.
We’d be delighted to tell you more about our bespoke travel experiences,
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